Happy 2be ur HR | Strategic HR Operating Partner for Founders

Your HR Team.
Ready to Work From Day One.

A ready-to-deploy HR team backed by experienced leaders, proven processes and hands-on execution, reducing founder dependency.

A founder leading a leadership discussion with her team

80%

of people decisions resolved at manager level after structured HR governance.

Strategy Designed. Execution Delivered.Fractional CHRO capabilityBuild–Operate–TransferLeadership capability buildingHR governance & complianceDesigned for growing MSMEs
Strategy Designed. Execution Delivered.Fractional CHRO capabilityBuild–Operate–TransferLeadership capability buildingHR governance & complianceDesigned for growing MSMEs

Trusted by founder-led businesses building their next stage of growth

ABSAlakhAlliance LawAnil EngineeringAnshutechBindwelBombay SeedsBritex EngineeringCentral Chinmaya Mission TrustChakraViewCJSCRCDAS OffshoreDFFDhanvanthri EngineersDial 4242ElectrocareFoggers IndiaFortran SteelFykays EngineeringGamut InfosystemsGITSGNET TradelinksInsurance ManagersMaani CareMagenta EVMedcareMultiplastNandanOleander FarmsOMSOM GroupOne MMOne StopPharmalabPKC HospitalPrecise ConchemRK Control InstrumentsSarom FabSFC EnvironmentalSmart WaterTitan PharmaTritoma Fashion LabValuepitchWeGrowYRSK MarketingZephyr
ABSAlakhAlliance LawAnil EngineeringAnshutechBindwelBombay SeedsBritex EngineeringCentral Chinmaya Mission TrustChakraViewCJSCRCDAS OffshoreDFFDhanvanthri EngineersDial 4242ElectrocareFoggers IndiaFortran SteelFykays EngineeringGamut InfosystemsGITSGNET TradelinksInsurance ManagersMaani CareMagenta EVMedcareMultiplastNandanOleander FarmsOMSOM GroupOne MMOne StopPharmalabPKC HospitalPrecise ConchemRK Control InstrumentsSarom FabSFC EnvironmentalSmart WaterTitan PharmaTritoma Fashion LabValuepitchWeGrowYRSK MarketingZephyr
The growth paradox

Growth Should Create Freedom.
Why Does It Often Create More People Problems?

The founder handles hiring decisions.

Managers depend on the founder for every people issue.

Performance expectations are unclear.

Good employees leave.

Hiring becomes reactive.

Culture becomes inconsistent.

Growth becomes harder to manage.

The real diagnosis

“The problem is that your business has grown faster than your HR function.”

“Hiring fills positions. HR systems build organisations.”

Happy 2be ur HR | by ASGS Empact

Analyze Solution

Prioritised by business impact, not HR theory.

Happy 2be ur HRby ASGS
Empact

Your Strategic HR Operating Partner.

  • Not another HR consultant.
  • Not just recruitment support.
  • Not policy documentation.

We build the HR function that let teams perform, managers lead, and founders focus on growth.

What we build

Five systems that carry your business beyond founder dependency.

Built. Operated with your team. Transferred.

01

Employee Lifecycle Management

Hire to exit: one structured journey.

  • Hiring Process Design
  • Employee Onboarding
  • Role Clarity
  • Goal Setting
  • Career Development
  • Exit Management
02

Fractional CHRO

CHRO-level leadership.

  • HR Strategy
  • Workforce Planning
  • Policy Framework
  • Leadership Support
  • Decision Support
  • HR Roadmap
03

HR Advisory & Supervision

Your existing HR team, made stronger.

  • HR Process Review
  • Compliance Guidance
  • Policy Implementation
  • Team Support
  • HR Audits
  • Execution Monitoring
04

Organisation Development & Culture

Structure, accountability and culture that scale.

  • Organisation Structure
  • Reporting Framework
  • Leadership Development
  • Culture Building
  • Accountability Systems
  • Change Management
05

Performance Management

Measurable ownership, not vague expectations.

  • KRA Development
  • KPI Framework
  • Performance Reviews
  • Feedback Systems
  • Growth Plans
  • Reward Structure

Not Sure Where Your HR Gaps Are?

One conversation maps the HR gaps limiting your next phase of growth.

Why we're different

Recruitment Finds People.
We Build the System That Helps Them Succeed.

Recruitment Agency

Focuses on filling vacancies

Staffing Company

Supplies temporary workforce

Happy 2be ur HR

Builds long-term HR systems

Recruitment Agency

Ends after hiring

Staffing Company

Ends after deployment

Happy 2be ur HR

Stays through implementation

Recruitment Agency

Measures hiring success

Staffing Company

Measures fulfilment

Happy 2be ur HR

Measures performance & growth

Recruitment Agency

Solves hiring needs

Staffing Company

Solves manpower needs

Happy 2be ur HR

Solves growth capacity

If you need to hire people…

Recruitment is enough.

If you want those people to perform consistently…

You need an HR function.

Work in motion

Snapshots from businesses we build with.

Dhanvanthri Engineers

40-year family business

Formalizing roles, policies and performance systems for its next phase of growth.

Role clarityPerformance systems

Tritorc Equipment

27-year family business

Moved HR from recurring resource gaps to structured policies and ERP-led operations.

Payroll automationHR policies

RK Control Instruments

Control-valve manufacturer

Brought clarity to roles, reviews and employee development.

Review systemPeople development

Arbes Tools

Second-generation manufacturer

Turned fragmented HR into structured processes, reviews and greater ownership.

Process structureOwnership

Fortran Steel

Third-generation steel business

Connected roles, KRAs and cross-functional teams to improve execution.

KRA frameworkExecution

Magenta

EV mobility, pan-India

Scaled delivery operations with structured driver sourcing, onboarding and training.

Bulk hiringOnboarding

Gamut Infosystems

Growing software business

Moved from proprietor-led decisions to a professional leadership model.

Leadership modelGovernance

One Stop

Retail chain

Built the HR backbone through corporate HR, HRMS and store-team development.

HRMS rolloutStore teams

Dial 4242

Emergency services

Turned accountability gaps into stronger ownership across the business.

AccountabilityOwnership

Healthcare Startup

Day-one build

Translated the founders' vision into roles, talent and an HR operating framework.

Org designHR framework

Pragya Securities

Second-generation business

Moved from founder-led operations toward structured governance and performance.

GovernancePerformance

Spectrum Offshore & Onshore

Engineering services

Created the HR foundation: policies, documentation, performance and HRIS.

HRISPolicy base

Skin Aesthete

Premium clinic chain

Created structure around roles, policies, performance and people practices.

Role structurePeople practices

PKC Hospital

Healthcare

Aligned leadership, compensation and digital processes to cut operational friction.

CompensationDigitisation

Medcare Diagnostics

Founder-led healthcare

Shifted routine decisions toward empowered leadership and clearer governance.

Less founder loadEmpowered leaders

Parmar Oils

60-year legacy business

Established structured HR, workforce planning and standardized people processes.

Workforce planningStandardisation

Pharmalab India

60-year, third generation

Centralized HR, formalized performance and closed long-pending compliance gaps.

Compliance closedCentral HR

Fykays Engineering

Engineering

Reduced owner-dependency through structure in hiring, communication and policies.

Less owner-dependencyHiring structure

Electrocare India

Rapid-growth business

Built a result-oriented HR function through SOPs, KRAs and performance management.

SOPsKRAs

Zephyr

Leading toymaker

Connected compliance, engagement and productivity with clearer business goals.

EngagementProductivity

OMSOM Group

Third-generation trading

Built a business-wise organogram, conducted EBITDA calculations and standardized HR workflows.

Business-wise organogramEBITDA calculationsHR workflows

Skandha Media Services

Media services

Built the structure and authority to move beyond partner-dependent decisions.

Decision rightsAccountability

ACS Logistics

Logistics operations

Created a scalable people-and-process framework across logistics operations.

Scalable frameworkTransparency

Dhanvanthri Engineers

40-year family business

Formalizing roles, policies and performance systems for its next phase of growth.

Role clarityPerformance systems

Tritorc Equipment

27-year family business

Moved HR from recurring resource gaps to structured policies and ERP-led operations.

Payroll automationHR policies

RK Control Instruments

Control-valve manufacturer

Brought clarity to roles, reviews and employee development.

Review systemPeople development

Arbes Tools

Second-generation manufacturer

Turned fragmented HR into structured processes, reviews and greater ownership.

Process structureOwnership

Fortran Steel

Third-generation steel business

Connected roles, KRAs and cross-functional teams to improve execution.

KRA frameworkExecution

Magenta

EV mobility, pan-India

Scaled delivery operations with structured driver sourcing, onboarding and training.

Bulk hiringOnboarding

Gamut Infosystems

Growing software business

Moved from proprietor-led decisions to a professional leadership model.

Leadership modelGovernance

One Stop

Retail chain

Built the HR backbone through corporate HR, HRMS and store-team development.

HRMS rolloutStore teams

Dial 4242

Emergency services

Turned accountability gaps into stronger ownership across the business.

AccountabilityOwnership

Healthcare Startup

Day-one build

Translated the founders' vision into roles, talent and an HR operating framework.

Org designHR framework

Pragya Securities

Second-generation business

Moved from founder-led operations toward structured governance and performance.

GovernancePerformance

Spectrum Offshore & Onshore

Engineering services

Created the HR foundation: policies, documentation, performance and HRIS.

HRISPolicy base

Skin Aesthete

Premium clinic chain

Created structure around roles, policies, performance and people practices.

Role structurePeople practices

PKC Hospital

Healthcare

Aligned leadership, compensation and digital processes to cut operational friction.

CompensationDigitisation

Medcare Diagnostics

Founder-led healthcare

Shifted routine decisions toward empowered leadership and clearer governance.

Less founder loadEmpowered leaders

Parmar Oils

60-year legacy business

Established structured HR, workforce planning and standardized people processes.

Workforce planningStandardisation

Pharmalab India

60-year, third generation

Centralized HR, formalized performance and closed long-pending compliance gaps.

Compliance closedCentral HR

Fykays Engineering

Engineering

Reduced owner-dependency through structure in hiring, communication and policies.

Less owner-dependencyHiring structure

Electrocare India

Rapid-growth business

Built a result-oriented HR function through SOPs, KRAs and performance management.

SOPsKRAs

Zephyr

Leading toymaker

Connected compliance, engagement and productivity with clearer business goals.

EngagementProductivity

OMSOM Group

Third-generation trading

Built a business-wise organogram, conducted EBITDA calculations and standardized HR workflows.

Business-wise organogramEBITDA calculationsHR workflows

Skandha Media Services

Media services

Built the structure and authority to move beyond partner-dependent decisions.

Decision rightsAccountability

ACS Logistics

Logistics operations

Created a scalable people-and-process framework across logistics operations.

Scalable frameworkTransparency
Why founders choose us

Why Founders Choose Happy 2be ur HR

  • Strategy-led HR

    Not administration

  • Fractional CHRO

    No full-time overhead

  • Build–Operate–Transfer

    Capability stays in-house

  • Execution, not reports

    Implemented with your team

  • Founder-led businesses

    25–500 people

  • Less founder dependency

    Decisions move down

Not Just Advice. Execution Alongside You, Built For You.

Book a Diagnostic Call
Questions

Answers before the first conversation.

Is this HR outsourcing?

Yes, it is. We can run it for the long term in an outsourcing format, or as Build-Operate-Transfer with handover after 18 months.

Do we need an HR team already?

No. No HR function, a small HR/admin team, or an established team all work.

What size businesses do you work with?

Founder-led businesses of 25–500 people, growing faster than their HR function.

What is a Fractional CHRO?

CHRO-level strategy, structure and governance, part-time, without a full-time hire.

How long does implementation take?

Diagnostic: 2–4 weeks. Core systems: two to three quarters, with continuous review.

Can you work alongside our existing HR team?

Yes, we supervise, coach and strengthen them so capability stays in-house.

What industries do you support?

Manufacturing, logistics, retail, healthcare, engineering, agritech and professional services.

How is this different from recruitment agencies?

Recruitment fills a vacancy. We build the system that makes hires succeed and stay.

Xtraordinaari - ASGS initiative for women returning to workBrand initiative: Supporting Women Returning to Work

Experience Should Never Go to Waste.

Many experienced professionals step away from their careers due to personal responsibilities. We help organisations integrate experienced talent into structured roles where they can contribute, grow, and succeed.

Women professionals at an ASGS workplace initiative session
Women professionals at an ASGS workplace initiative session
Women professionals at an ASGS workplace initiative session
Women professionals at an ASGS workplace initiative session
Women professionals at an ASGS workplace initiative session
Women professionals at an ASGS workplace initiative session
Structured re-entry roles for Women
Mentored integration
Measured contribution

This initiative strengthens businesses while building more inclusive and resilient workplaces.

Next step

Your Business Doesn't Need More HR Activities.
It Needs a Better HR Function.

If you're spending more time resolving employee issues than growing your business, it's time to understand where your HR function needs strengthening.

Start with a diagnostic conversation.

25+

Founder-led businesses

2-4

Weeks to diagnostic clarity

1

Working day response

Book a Diagnostic Call

Seven quick details. We'll come back within one working day.

Limited diagnostic slots each month, we take on a small number of founder-led businesses at a time.

Happy 2be ur HR Assistant

Strategic HR Operating Partner

Hi 👋 I'm the Happy 2be ur HR assistant. Ask me anything, or pick a question below.
Book a Diagnostic Call